Service logic revisited: who creates value? And who co‐creates?
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- Type
- article
- Published
- 2008-06-27
- Cited by
- 2,037
- References
- 47
- OpenAlex
- https://openalex.org/W1972970784
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:153464531
Keywords
Service-dominant logic, Value proposition, Marketing, Value (mathematics), Service (business)
References
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- Role of Relationship Management and Value Co-Creation in Social Marketing
Cited by
- Consumer Participation in Co-creation: An Enlightening Model of Causes and Effects Based on Ethical Values and Transcendent Motives
- The evolution of networks and interaction in the co-creation of value : a case study of the development of a city museum
- Exploring value co-creation within networks : actor-to-actor service provision within a public transport service system
- Co-Creation in Complex Supply Chains: The Benefits of a Value Driven Design Approach
- Elements of internal marketing as predictors of employee satisfaction
- Exploring Business Interaction in Service Networks
- Health Services Marketing in a Cross-Cultural Environment: Elekta in Hong Kong
- Service Innovation in Hotel Industry : Case Study of InfoQuest
- Profitable Customer Management: A Study in Retail Banking
- Customer Interaction Center as a Method for Achieving Customer Relationship Excellence : A Case Study at Carl Zeiss de Mexico
- Activityscape Mapping: Consumer Activity Systems as Service Context
- Hur marknadsorienterar sig kommersiella fastighetsföretag
- A Road Map for Future Research on Industrial Product-Service Systems (IPS2): A Systematic Review
- Value creation in public transit services
- Designing Small Business: A User-Centered Study of Needs, Resources, and Tools
- Patient Involvement : A Service Perspective
- The EEE encounter model: Applying the service dominant logic to B2B e-marketplaces
- Customer's Potential Value: The Role of Learning
- Formative Evaluation of Business Model Representations - the Service Business Model Canvas
- Accessing Value-in-Use Information by Integrating Social Platforms into Service Offerings
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