National stereotype effects on consumer expectations and purchase likelihood: competent versus warm countries of origin
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- Type
- article
- Published
- 2015-04-11
- Cited by
- 17
- References
- 42
- OpenAlex
- https://openalex.org/W2556759811
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:151424534
Keywords
Competence (human resources), Perception, Psychology, Marketing, Globalization
References
- Warranty as a Signal of Quality: The Moderating Effect of Consumer Knowledge on Quality Evaluations
- Who controls the purse strings: A study of consumers' and retail buyers' reactions in an America's FTA environment
- The impact of national stereotypes on the country of origin effect: A conceptual framework
- Positioning: The Battle for Your Mind
- Is “service with a smile” enough? Authenticity of positive displays during service encounters
- Country-of-Origin Effects on Product Evaluations
- Warm versus competent countries: National stereotyping effects on expectations of hedonic versus utilitarian product properties
- The effects of extrinsic product cues on consumers’ perceptions of quality, sacrifice, and value
- The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China
- The role of country of origin in product evaluations: Informational and standard-of-comparison effects
- Dimensions of Brand Personality
- The Impact of Corporate Credibility and Celebrity Credibility on Consumer Reaction to Advertisements and Brands
- In-group favouritism and the reflection of realistic dimensions of difference between national states in Central and Eastern European nationality stereotypes
- Country of Origin as a Stereotype: Effects of Consumer Expertise and Attribute Strength on Product Evaluations
- A review and meta-analysis of country-of-origin research
- Consumer Choice between Hedonic and Utilitarian Goods
- White Consumer Response to Asian Models in Advertising
- Fundamental dimensions of social judgment: understanding the relations between judgments of competence and warmth.
- Assessing the Dimensionality and Structure of the Consumption Experience: Evaluation, Feeling, and Satisfaction
- Stereotype Content Model Explains Prejudice for an Envied Outgroup: Scale of Anti-Asian American Stereotypes
Cited by
- The Country of Ownership Paradox
- National Identity: U. S. Midwest College Students’ Selection of Reflective Products and Services
- Effects of country-of-origin stereotypes on consumer responses to product-harm crises
- Antecedents of Global Brand Purchase Likelihood: Exploring the Mediating Effect of Quality, Prestige and Familiarity
- Understanding the Social Acceptability of Mobile Devices using the Stereotype Content Model
- National stereotype effects on high versus low-contact service expectations: branding Indonesia
- Anticipated User Stereotypes Systematically Affect the Social Acceptability of Mobile Devices
- Is Nestlé a Lady? The Feminine Brand Name Advantage
- Of pride and prejudice: agent learning under sticky and persistent stereotype
- The bond between country and brand stereotypes: insights on the role of brand typicality and utilitarian/hedonic nature in enhancing stereotype content transfer
- Country-Brand Fit: The Effect of COO Stereotypes and Brand Positioning Consistency on Consumer Behavior: Evidence From EEG Theta-Band Oscillation
- Social Acceptability in Context: Stereotypical Perception of Shape, Body Location, and Usage of Wearable Devices
- Utilitarian vs hedonic roles of service robots and customer stereotypes: a person–environment fit theory perspective
- The influence of perceived country of origin image on Chinese consumers’ purchase intention of imported wine
- Believe me, I want to improve our country: expressions of constructive and blind patriotism differently affect perceptions of social entrepreneurs
- Who Warms You Up? How Employee Gender Composition Impacts Consumer Responses
- Sergii Illiashenko, Janusz Klisinski, Serhii Hrytsai, Ilona Starkiv
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