Marketing for Hospitality and Tourism
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- Type
- book
- Published
- 1995-01-01
- Cited by
- 2,455
- References
- 2
- Access
- Open access
- OpenAlex
- https://openalex.org/W1804814971
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:166965418
Keywords
Marketing, Business, Marketing research, Marketing management, Return on marketing investment
References
No references recorded for this paper.
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