Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence:
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- Type
- article
- Published
- 1988-07-01
- Cited by
- 14,939
- References
- 75
- Access
- Open access
- OpenAlex
- https://openalex.org/W2046752514
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:154695326
Keywords
Value (mathematics), Quality (philosophy), Perception, Marketing, Conceptual model
References
- Competing on the Eight Dimensions of Quality
- Consumer behavior : application of theory / John A. Howard
- Inferential Belief Formation in the Cue Utilization Process
- Education and Home Production
- Point-of-purchase behavior and price perceptions of supermarket shoppers
- Discrimination by Waiting Time in Merit Goods
- A Cross-National Investigation of Price and Brand as Determinants of Perceived Product Quality
- Taxation and the Consumption of Household Time
- Indexing product quality: Issues, theory, and results.
- Do Higher Prices Signal Higher Quality?
- More on Multidimensional Quality: A Reply
- The Environment of Marketing Channel Dyads: A Framework for Comparative Analysis
- Price, brand name, and product composition characteristics as determinants of perceived quality.
- A research program for establishing the validity of the price-quality relationship
- Informationally Imperfect Consumer Markets: Empirical Findings and Policy Implications
- How the consumer estimates quality by subconscious sensory impressions.
- The Concept of Quality and the Efficiency of Markets for Consumer Products
- Perception and the Representative Design of Psychological Experiments
- Pseudo Research in Marketing: The Case of the Price/Perceived‐Quality Relationship
- Price and Advertising Signals of Product Quality
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- The Influence of the Hedonic and Utilitarian Value of Digital Games on Product Recommendation
- Cosmetic Scents by Visual and Olfactory Senses versus Purchase Intention
- Integrating Kano’s Model and SERVQUAL to ImproveHealthcare Service Quality
- Price-Quality Relationship At Car Boot Sales
- Understanding Mobile Apps Continuance Usage Behavior and Habit: An Expectance-Confirmation Theory
- Empirical Study of Online Auction Seller Switching: The Case of Yahoo vs. Ruten in Taiwan
- Determinants of online leisure travel planning decision processes :a segmented approach
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