DYNAMICS OF TRUST BETWEEN CLIENTS AND THEIR ADVERTISING AGENCIES: ADVANCES IN PERFORMANCE THEORY

Keywords

Haven, State (computer science), Management, Library science, Sociology

References

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• Antecedents and consequences of trust and satisfaction in buyer‐seller relationshipsFred Selnes — 1998
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Cited by

• La decisión ex – ante del consumidor ante la elección de un proveedor de serviciosAna María de Obesso Grijalvo, Sonia San Martín Gutiérrez — 2010
• Effect of Buyer-Suppliers Relationships on Buying Firm Competitiveness in Medium and Large Scale Hotels and Restaurants in Nakuru MunicipalityWellingtone Serem, Jones Bor — 2015
• Trust in supply chains, meanings, determinants and demonstrations: A qualitative study in an emerging market contextHamida Skandrani, Abdelfattah Triki, Boudour Baratli — 2011
• Navigating through the pitch landscape : an examination of clients, consultants, and advertising agencies during the pitch processJodi Lisa Smith — 2009
• The role of homophily in serving or suppressing firm relationship marketing opportunitiesAmber Chenevert — 2013
• Distribution Channel Relational Cohesion Exchange Model: A Small‐to‐Medium Enterprise Manufacturer's PerspectiveRichard Chinomona, Julian Ming-Sung Cheng — 2013
• Factors influencing successful buyer–seller relationshipsThomas L. Powers, William R. Reagan — 2007
• Network legitimacy diffusion: a model for corporate entrepreneurshipJeffrey S. Hornsby, James M. Bloodgood, James C. Hayton — 2013
• Agency–Client Relationship Factors Across Life-Cycle StagesKim‐Shyan Fam, David S. Waller — 2008
• Switching Costs and Ad Agency-Client Relationship Longevity: An Exploratory StudyMark Davies, Melvin Prince — 2011
• Who is out there?: exploring the effects of trust and perceived risk on saas adoption intentionsTsipi Heart — 2010
• A model of trust and compliance in franchise relationshipsMark Davies, Walfried M. Lassar, Chris Manolis — 2011
• Advertising Agency Compensation, Client Evaluation and Switching Costs: An Extension of Agency TheoryMark Davies, Melvin Prince — 2010
• Dimensions of Advertising Agency Client SatisfactionMari Jansen van Rensburg — 2010
• Role of trust in the relationship between branch managers and loan officers of bank branches in IndiaShyam S Bhati — 2009
• Now It's PersonalNeil Granitz, Stephen K. Koernig, Katrin R. Harich — 2009
• El papel de la reputación, el boca-oreja, la confianza y la incertidumbre en la contratación de un bancoAna María de Obesso Grijalvo, Sonia San Martín Gutiérrez, Nadia Jiménez — 2012
• Planning, Organizing, and Conducting a 2-Week Study Abroad Trip for Undergraduate Students: Guidelines for First-Time FacultyStephen K. Koernig — 2007
• Uniting Active and Deep Learning to Teach Problem-Solving SkillsNina Diamond, Stephen K. Koernig, Zafar Iqbal — 2008
• Application of Bakhtinian Concepts to ‘Interactive’ AdvertisingGulnara Z. Karimova — 2011

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• The Commitment-Trust Theory of Relationship MarketingRobert M. Morgan, Shelby D. Hunt — 1994
• A Longitudinal Analysis of the Ad Agency-Client Relationship: Predictors of an Agency SwitchLucy L. Henke — 1995
• An Integrative Model Of Organizational TrustRoger C. Mayer, James H. Davis, F. David Schoorman — 1995
• An Examination of the Nature of Trust in Buyer–Seller Relationships:Patricia M. Doney, Joseph P. Cannon — 1997
• Developing an account‐management lifecycle for advertising agency‐client relationshipsDavid S. Waller — 2004
• Relationship Marketing in Professional Services: A Study of Agency-Client Dynamics in the Advertising SectorAino Halinen — 1996
• Determinants of Long-Term Orientation in Buyer-Seller RelationshipsShankar Ganesan — 1994
• Developing Buyer-Seller Relationships:F. Robert Dwyer, Paul H. Schurr, Sejo Oh — 1987
• Factors affecting trust in market research relationships.Christine Moorman, Rohit Deshpandé, Gerald Zaltman — 1993
• Antecedents and consequences of trust and satisfaction in buyer‐seller relationshipsFred Selnes — 1998