Market mavens: Psychological influences

Keywords

Normative, Nomological network, Psychology, Structural equation modeling, Normative social influence

References

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Cited by

• Anthropomorphism and word-of-mouth communication in online social networksShayne Michael Narjes — 2013
• The Role of Parasocial Interaction and Social Media Participation in the Two-Step Flow of CommunicationCharles Aaron Lawry — 2013
• Three Essays Examining the Various Identity Expressive Functions of BrandsSara Loughran Dommer — 2012
• Body Image, Self-Esteem, and Consumer Need for Uniqueness as Antecedents to Self-Identification as Fashion Opinion Leader vs. Fashion Opinion SeekerClaire Delaney Coughlin — 2009
• Mavenism, its Antecedents and Market Helping BehaviourIsar Kiani — 2014
• “Spotifying” new music and mavens on the WebG. Hoek — 2013
• Corporate impression formation in online communities : determinants and consequences of online community corporate impressionsChristine Hallier Willi — 2013
• Does the presence of a mannequin head change shopping behaviorAnnika Lindström, Hanna Berg, Jens Nordfält — 2016
• Contemporary middle-class dwellings in Dubai : an assessment of housing space over-consumption and its policy implicationsSalem Alshafiei — 2007
• A theoretical framework for consumer Willingness to Adopt NovelM. Kraszewska, Jos Bartels, Sarah Marie Hall — 2008
• Development of market Mavenism traits: Antecedents and moderating effects of culture, gender, and personal beliefsIsar Kiani, Michel Laroche, Michèle Paulin — 2016
• The Effect of Self-Construal on Statue and Role-Relaxed ConsumptionEnes Emre Başar, Aysel Erci̇ş — 2015
• How Attachment Affects the Strength of Peer Influence on Adolescent Consumer BehaviorYunhui Huang, Lei Wang, Junqi Shi — 2012
• Self-identity and consumption : a study of consumer personality, brand personality, and brand relationshipHazel H. Huang — 2009
• Opinion Leaders and Their Influence on Consumer Purchasing Behavior in Saudi ArabiaHussein Abdulla El-Omari, Hugh M. Shane — 2010
• The Income Effect in Personal Shopping Value, Consumer Self-Confidence, and Information Sharing (Word of Mouth Communication) ResearchTerrence J. Paridon, Shawn M. Carraher, Sarah C. Carraher — 2006
• Word-of-mouth Communication in Marketing: An Exploratory Study of Motivations Behind Opinion Leadership and Opinion SekingZeynep Özdamar Ertekin, Deniz Atik — 2012
• The satisfaction and stress of being a market maven: A social network perspectiveSeung Hwan Mark Lee, Gail Leizerovici, Shuoyang Zhang — 2015
• Brand tribalism and self-expressive brands: social influences and brand outcomesLorna Ruane, Elaine Wallace — 2015
• Electronic word of mouth: The effects of incentives on e‐referrals by senders and receiversJan Ahrens, James R. Coyle, Michal Strahilevitz — 2013

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