An information processing theory of consumer choice

Keywords

Information processing, Marketing, Business, Consumer choice, Advertising

References

• Consumer behavior : application of theory / John A. HowardJ. A. Howard — 1977
• The Theory of Buyer Behavior.Stewart W. Bither, John A. Howard, Jagdish N. Sheth — 1970
• The Theory of Stochastic Preference and Brand SwitchingFrank M. Bass — 1974
• Motivational and emotional controls of cognition.Herbert A. Simon — 1967
• Elements of a theory of human problem solving.Allen Newell, James Shaw, Herbert A. Simon — 1958
• Information Processing Models of Consumer BehaviorJames R. Bettman — 1970
• Consumer behavior : application of theoryJohn A. Howard — 1977

Cited by

• SWP 12/89 BRANDING IN AN ERA OF RETAIL DOMINANCELeslie de Chernatony, Bedford Mk — 1988
• Les stratégies d'ajustement au risque alimentaire : modèle théorique et test empiriqueOlivier Brunel — 2002
• Teenage motivations for sport related consumption in AustraliaJane Summers, Melissa Morgan, Ranganai Kanoyangwa — 2007
• An empirical study of tourist preferences using conjoint analysisTripathi, Tripathi, M.H. Siddiqui — 2010
• Influence of life events on consumer decision making: financial services and mature aged consumers in AustraliaTrenton Milner — 2011
• Determinants of online leisure travel planning decision processes :a segmented approachMichael Conyette — 2009
• Análisis del proceso de decisión del consumidor para la estrategia comercial de la empresaLuis Vivar Nebreda — 1992
• A Conjoint Approach to Understanding IT Application Services OutsourcingAndrew Schwarz, Bandula Jayatilaka, Rudy Hirschheim — 2009
• Tourism Brochures: Usefulness and ImageArturo Molina, Águeda Esteban Talaya — 2006
• Online information search: vacation planning process.Bing Pan, Daniel R. Fesenmaier — 2006
• Creating images and the psychology of marketing communicationClinton S. Weeks, T. Bettina Cornwell, Michael S. Humphreys — 2006
• A lack of appetite for information and computation. Simple heuristics in food choice.Peter Hill, E.H. Dudgeon — 2013
• The Interactive Effects of Colors on Visual Attention and Working Memory: In Case of Images of Tourist AttractionsDae-Young Kim — 2010
• Consumer choice of cut flowers and pot plants : a study based on consumer panel data of households in the NetherlandsA. van Tilburg — 1984
• Profiling Cultural Travelers On The Basis Of A Consumer Behavioral ApproachVicky Katsoni, Papageorgiou Athina, Maria Giaoutzi — 2011
• The impact of disruptions on routinization of goal-directed grocery shopping behaviorOng, Adeline — 2006
• The Antecedents and Consequences of Brand Image: Based on Keller’s Customer-Based Brand EquitySang Hee Park — 2009
• Consumer decision-making and image theory : understanding the socially responsible consumerKim Nelson — 1994
• Solving the Information Overload Problem: The Role of Unconscious Thought in Enhancing Online Purchasing DecisionsJie Gao, Cheng Zhang, Ke Wang — 2010
• Unplanned Buying on Shopping TripsDavid Bell, Daniel Corsten, George Knox — 2010

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