Why “service”?
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- Type
- article
- Published
- 2008-01-01
- Cited by
- 424
- References
- 0
- OpenAlex
- https://openalex.org/W4230283234
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:189869320
Keywords
Service-dominant logic, Dialog box, Service (business), Services marketing, Marketing
References
Cited by
- The evolution of networks and interaction in the co-creation of value : a case study of the development of a city museum
- Fourteen processes defining competitive advantage of Brazilian trade contractors
- Service design: tuning the industrial design profession
- Understanding service practices of customers on the internet: a case study of a Volvo brand community
- Resource-Based View and Service-Dominant Logic: Similarities, Differences and Further Research
- Investigating the serviceability of non-ownership and its influence on value strategy
- Service Innovation: A Service-Dominant Logic Perspective
- Mapping the Emerging Field of Service Science: Insights from a Citation Network and Cocitation Network Analysis
- A Study of an Instrument Development to Measure of the Service Process
- Sustainable public transport network development in Developing Countries
- Customer loyalty in financial services from a service-dominant logic perspective / Kat Mui Ling
- Multi-dimensional focus of IT Strategic approach for Value Co-creation : A study of customer’s experience in online banking service system
- Perceived importance of native language use in service encounters
- Transporting people to new experiences: the role of airport spaces
- New approaches to sustainable forest management: a study of service innovation in conserving forestry resources
- The concept of on-going interactions in co-design: Insights from three different disciplines
- Les représentations managériales des compétences du consommateur : la co-création de valeur est-elle toujours possible ? Le cas des consommateurs d'énergie
- Crossed Glances on the Perception of Consumer Competencies within the Energy Sector: The Case of a French Energy Supplier
- The online purchase as a context for co-creating experiences. Drivers of and consequences for customer behavior
- Management Accounting for Service: A Research Agenda
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