Deep Interest Network for Click-Through Rate Prediction
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Summary
A novel model: Deep Interest Network (DIN) is proposed which tackles this challenge by designing a local activation unit to adaptively learn the representation of user interests from historical behaviors with respect to a certain ad.
- Type
- article
- Published
- 2017-06-21
- Cited by
- 2,348
- References
- 35
- Access
- Open access
- OpenAlex
- https://openalex.org/W2723293840
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:1637394
Keywords
Computer science, Embedding, Activation function, Artificial intelligence, Bottleneck
References
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- A neural probabilistic language model
- Regression Shrinkage and Selection via the Lasso
- An introduction to ROC analysis
- Coupled Group Lasso for Web-Scale CTR Prediction in Display Advertising
- MXNet: A Flexible and Efficient Machine Learning Library for Heterogeneous Distributed Systems
- Visualizing Data using t-SNE
- The MovieLens Datasets: History and Context
- Learning Visual Clothing Style with Heterogeneous Dyadic Co-Occurrences
- DiFacto: Distributed Factorization Machines
- TensorFlow: Large-Scale Machine Learning on Heterogeneous Distributed Systems
- Factorization Machines
- DeepIntent: Learning Attentions for Online Advertising with Recurrent Neural Networks
- Theano: A Python framework for fast computation of mathematical expressions
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- Image Matters: Jointly Train Advertising CTR Model with Image Representation of Ad and User Behavior
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- Image Matters: Visually Modeling User Behaviors Using Advanced Model Server
- Tensor Comprehensions: Framework-Agnostic High-Performance Machine Learning Abstractions
- Learning from Multi-View Multi-Way Data via Structural Factorization Machines
- RippleNet: Propagating User Preferences on the Knowledge Graph for Recommender Systems
- xDeepFM: Combining Explicit and Implicit Feature Interactions for Recommender Systems
- Broad Learning for Healthcare
- Improving Native Ads CTR Prediction by Large Scale Event Embedding and Recurrent Networks
- Convolutional Neural Networks based Click-Through Rate Prediction with Multiple Feature Sequences
- Deep Learning for Matching in Search and Recommendation
- Layer-wise Relevance Propagation for Explainable Recommendations
- Optimally Connected Deep Belief Net for Click Through Rate Prediction in Online Advertising
- Adaptive Edge Features Guided Graph Attention Networks
- ETCF: An Ensemble Model for CTR Prediction
- Field-aware probabilistic embedding neural network for CTR prediction
- CSAN: Contextual Self-Attention Network for User Sequential Recommendation
- Heterogeneous Knowledge-Based Attentive Neural Networks for Short-Term Music Recommendations
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