Product familiarity and learning new information
Explore this paper's citation graph
- Type
- article
- Published
- 1984-06-01
- Cited by
- 1,002
- References
- 12
- OpenAlex
- https://openalex.org/W2022164837
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:143525603
Keywords
Product (mathematics), Product category, Psychology, Marketing, New product development
References
- Information-Presentation Format and Learning Goals as Determinants of Consumers' Memory Retrieval and Choice Processes
- Task complexity and contingent processing in decision making: An information search and protocol analysis☆
- Brand Choice Behavior as a Function of Information Load
- Task Complexity and Contingent Processing in Brand Choice
- Text generation and recall by high-knowledge and low-knowledge individuals
- Significance Tests and Goodness of Fit in the Analysis of Covariance Structures
- The Effect of Individual and Situation-Related Factors on Consumer Selection of Judgmental Models
- Toward a Cognitive Structure Conceptualization of Product Familiarity
- Modeling Buy/No Buy Decisions: a Comparison of Two Methods
- Consumer Choice Strategies: Simplifying Vs. Optimizing
- The Organization of Social Information.
- To Ask a Question, One Must Know Enough to Know What Is Not Known. Report No. 7802.
Cited by
- Warm-ups before preference measurement
- Customer Evolution in Sales Channel Migration
- Determinants of online leisure travel planning decision processes :a segmented approach
- Choice Drivers in e-Services: Insights from e-Financial Services Industry
- The Role of Sentence Context in Accessing Partial Knowledge of Word Meanings
- The diffusion of high-technology innovations to new organizational users: A network perspective
- Salience and Health Campaigns
- Brand Recognition and Quality Inferences
- Pre-testing advertisements for effectiveness of communication
- Consumer's Personal Reciprocity and Future Purchase Intention: A Study on Short Brand-Model Lifecycle Product
- Identifying familiarity to facilitate intuitive interaction for older adults
- Negative Online buzz
- Consumer search for information in the digital age: An empirical study of prepurchase search for automobiles
- Effects of exposure time to travel information sources on familiarity, destination image, and intention to visit
- A Research Agenda Toward EC Consumer Shopping Experience
- How prospective students choose universities: a buyer behaviour perspective
- CONSUMER PREFERENCES FOR DIFFERENTIATED FOOD PRODUCTS
- Imagen global de un destino turístico. Propuesta de un modelo
- An analysis of the antecedents of satisfaction for superannuation fund members
- A Qualitative Investigation of Polish Consumers’ Retail Experiences during the Transitional Period: 1989-2001
Related papers
- Impact of advertisement on children: With special reference to advertisements of junk food and toys
- On the sociocognitive dynamics between categories and product models in mature markets
- Interference Effects of a Purchase on Subsequent Advertising within the Category
- Is television advertising being placed to reach product users?
- Consumers’ Response to Weak Unique Selling Propositions: Implications for Optimal Product Recommendation Strategy
- Culture and Advertising Executions
- Understanding the short-term impact of product discontinuations on consumer response behaviour
- Does variety seeking vary between hedonic and utilitarian products? The role of attribute type
- Market Research for the Optimization of the Consumers Response to the Recent Award of a Protected Geographical Indication to a Local Product, Beans from “La Bañeza-León” (Spain)