The Role of Involvement in Attention and Comprehension Processes

Keywords

Comprehension, Situational ethics, Psychology, Cognition, Relevance (law)

References

• Involvement: a Potentially Important Mediator of Consumer BehaviorAndrew A. Mitchell — 1979
• Consumer behavior : marketing strategy perspectivesJ. Paul Peter, Jerry C. Olson — 1987
• Situational Effects of Advertising Repetition: The Moderating Influence of Motivation, Ability, and Opportunity to RespondRajeev Batra, Michael L. Ray — 1986
• A Means-End Chain Model Based on Consumer Categorization ProcessesJonathan A. Gutman — 1982
• Do Cognitive Responses Mediate the Effects of Advertising Content on Cognitive StructureJerry C. Olson, Daniel R. Toy, Philip A. Dover — 1982
• After the New Wears Off: The Temporal Context of Product InvolvementMarsha L. Richins, Peter Bloch — 1986
• The Effects of Product Class Knowledge on Information Search BehaviorMerrie Brucks — 1985
• Multiattribute Measurement Models and Multiattribute Attitude Theory: A Test of Construct ValidityJames R. Bettman, Noël Capon, Richard J. Lutz — 1975
• Consumer Knowledge: Effects on Evaluation Strategies Mediating Consumer JudgmentsMita Sujan — 1985
• Audience Involvement in Advertising: Four LevelsAnthony G. Greenwald, Clark Leavitt — 1984
• Measuring the Involvement ConstructJudith Lynne Zaichkowsky — 1985
• Analyzing Media Effects on Advertising ResponsesPeter L. Wright — 1974
• Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of InvolvementRichard E. Petty, John T. Cacioppo, David W. Schumann — 1983
• A Theoretical Model for the Study of Product Importance PerceptionsPeter Bloch, Marsha L. Richins — 1983
• Are Product Attribute Beliefs the Only Mediator of Advertising Effects on Brand Attitude?Andrew A. Mitchell, Jerry C. Olson — 1981
• Involvement and You: 1000 Great IdeasJoel B. Cohen — 1983
• Three Useful IdeasWilliam D. Wells — 1986
• Information Integration: an Information Processing PerspectiveJoel B. Cohen, Paul W. Miniard, Peter R. Dickson — 1980
• The Dimensions of Advertising InvolvementAndrew A. Mitchell — 1981
• Encoding Processes: Levels of Processing and Existing Knowledge Structures1Jerry C. Olson — 1980

Cited by

• Brand Placements in Computer and Video Games: An Overview and Research QuestionsKerri Louise Kuhn, Anita Love, Nigel Kenneth Pope — 2004
• Influence of life events on consumer decision making: financial services and mature aged consumers in AustraliaTrenton Milner — 2011
• Determinants of online leisure travel planning decision processes :a segmented approachMichael Conyette — 2009
• Leisure Involvement Revisited: Drive Properties and ParadoxesMark E. Havitz, Frédéric Dimanche — 1999
• Symbolic visuals in advertising: The role of relevance.Gary R. Holmes — 2008
• Use of different corporate social responsibility (CSR) initiatives as a crisis mitigation strategyLynette M. McDonald — 2006
• The impact of disruptions on routinization of goal-directed grocery shopping behaviorOng, Adeline — 2006
• The influence of need for closure on consumer behaviourIris Vermeir — 2003
• Seminal Exchanges: Exchanges that Change Our LifeStephen Fanning — 2011
• Pengaruh Fashion Clothing Involvement Terhadap Recreational Shopper Identity dengan Gender Sebagai Variabel ModerasiYolla Margaretha, Henky Lisan S — 2012
• Affective involvement in advertising effectiveness: implications for interpretation of print advertisementsAnnie Hagen Danbury, Kathleen Mortimer — 2011
• Estrategias de publicidad y promociónGerard J. Tellis, Ignacio Redondo Bellón — 2001
• De l'intention d'achat au comportement : essais de modélisations incluant variables attitudinales, intra-personnelles et situationnellesÉtienne Bressoud — 2001
• Investigating motives and information processing strategies of internet usersK. Lee, Kari Miller, Laura Šalčiuvienė — 2006
• A MULTIVARIATE ANALYSIS OF CONSUMERS’ BELIEFS, ATTITUDES, AND BEHAVIORS ASSOCIATED WITH LOCALLY PRODUCED FOOD AND FARMERS’ MARKET PATRONAGESara Williamson — 2014
• Fashion clothing involvement, opinion leadership and opinion seeking amongst black generation Y studentsPulaki Joseph Tshabalala — 2014
• Involvement: The individual versus team sport experienceThomas S. Mueller — 2011
• Peripheral cues and involvement level: influences on acceptance of a mammography message.SUSAN D. KIRBY JOHN R. UREDA RANDAL — 1998
• The influence of involvement, following sport and fan identification on fan loyalty: an Australian perspectiveShawn K. Stevens, Philip J. Rosenberger — 2012
• Word of mouth for interpersonal services : communicating valueNathalie Spielmann — 2010

Related papers

• On the Elaborate Way of CifuWang Ting-qia — 2002
• The Effects of Verbal Elaboration and Visual Elaboration on Student LearningLih‐Juan ChanLin — 1997
• Elaborating on Elaboration: The Distinction between Relational and Item-specific ElaborationJoan Meyers‐Levy — 1991
• EFFECT OF WITHIN-ITEM SOCIAL ELABORATION ON INCIDENTAL MEMORYHiroshi Toyota — 2021
• Elaboration as a Text-Processing Strategy: a Meta-Analytic ReviewMohd Sahari — 1997
• EFFECT OF WITHIN-ITEM SOCIAL ELABORATION ON INCIDENTAL MEMORYHiroshi Toyota — 2021
• Impact of Elaboration on Responding to Situational Judgment Test ItemsFilip Lievens, Helga Peeters — 2008
• The Effects of Seductive Details and Concrete Elaboration of English Texts on Comprehension and Interest of 2nd Year EFL High School StudentsSungmook Choi — 2006
• Relevance theory and the tactics of verbal comprehension in interpretingRui Min — 2000