Positive Mood and Persuasion: Different Roles for Affect Under High- and Low-Elaboration Conditions

Keywords

Persuasion, Psychology, Affect (linguistics), Elaboration, Mood

References

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Cited by

• Central and peripheral self-conceptions are differentially influenced by mood: tests of the differential sensitivity hypothesis.Claudio Malagoli — 1995
• Could mood state affect risk-taking decisions?Hairi Hussain, Ram Al Jaffri Saad — 2003
• Reviewing the behavioral science knowledge base on technology transfer. Introduction.Thomas E. Backer, S L David, G Soucy — 1995
• Reasoning through emotion: An explication and test of a cognitive-functional model for the effects of discrete negative emotions on information processing, attitude change, and recallRobin L. Nabi — 1999
• Unveiling the underlying mechanism for the matching effect between construal level and message frames: how and why do matches between gain versus loss frames and construal level enhance persuasion?Yun K. Lee — 2012
• Emociones del consumidor: componentes y consecuencias de marketingLuisa Andreu Simó — 2003
• Not too scared to think carefully: Optimism fosters processing of self-relevant threatening persuasive messagesWatcharaporn Pengchit — 2010
• A comparative study of producers’ perspectives in the formation of road safety campaigns in the Kingdom of Saudi Arabia (KSA) and AustraliaFaiz Mohammed Aldalbhi — 2014
• How to combine influence tactics : using the elaboration likelihood model to guide sequencing of tacticsTony Bongiorno — 2008
• Individual Differences and Learning Performance in Computer-based TrainingRosemary A Schultz, David L. Alderton, Andrea Bordwell Hyneman — 2011
• The Role of Humor in the Persuasion of Individuals Varying in Need for CognitionMaggie Geuens, Patrick De Pelsmacker — 2002
• Three Research Essays on the Effects of Charity Website Design on Online DonationsDong-Heon Kwak — 2014
• The Rationalizing VoterMilton Lodge, Charles S. Taber — 2013
• The Power of Affect: Predicting IntentionJon D. Morris, Chongmoo Woo, James A. Geason — 2002
• Healthy Stimulants. Motivating Online Health Information Seeking Through Traditional Mass MediaS. Brunsting — 2003
• Does humor matter? An analysis of how hard news versus entertainment news styles influence agenda-setting and priming effectsJennifer Kowalewski — 2009
• I want to buy more because I feel good: the effect of sport-induced emotion on sponsorshipRyan T Wang, Kyriaki Kaplanidou — 2013
• Positively Picturing Pain? Using Patient-Generated Pictures to Establish Affective Visual Design QualitiesCatherine Stones — 2013
• Depressed men angry women: Non-stereotypical gender responses to anti-smoking messages in older smokersDebora Brown — 2001
• A Continuation of the Happiness Success Story: Does Happiness Impact Service Quality?Katarina Hellén — 2010

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