Modes of resource integration driving value co-creation : an empirical investigation in virtual brand communities (VBCs)

Keywords

Co-creation, Business, Value (mathematics), Resource (disambiguation), Value creation

References

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Cited by

• Networked production and outsourced design. A comparison of three case studiesSilvia Gasparotto — 2017
• Actors' Dynamic Value Co-creation and Co-destruction Behavior in Service Systems: A Structured Literature ReviewMengcheng Li, Tuure Tuunanen — 2020
• Unveiling the nexus between customer social participation, mutually beneficial interactions, and resource integration within Indonesian brand communitiesMuhammad Dharma Tuah Putra Nasution, Endang Sulistya Rini, Beby Karina F. Sembiring — 2025
• Business Model Design and Value Co-creation: Looking for a New PatternA. Caridà, Monia Melia, M. Colurcio — 2017

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