Capturing the real value in high-tech acquisitions.
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Summary
High-tech acquisitions need a new orientation around people, not products, the authors argue, because most managers have a shortsighted view of strategic acquisitions.
- Type
- article
- Published
- 1999-09-01
- Cited by
- 260
- References
- 0
- OpenAlex
- https://openalex.org/W1479962926
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:35992929
Keywords
Marketing buzz, High tech, Business, Due diligence, Marketing
References
No references recorded for this paper.
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