An Investigation of Fast and Frugal Heuristics for New Product Project Selection

Explore this paper's citation graph

Summary

Information about the nature of the FFE project evaluation, criteria that have been used in screening projects, and the process or behavior applied in making decision is provided, resulting in a codebook with 52 concepts.

Type
report
Published
2013-01-01
Cited by
2
References
278
Access
Open access

Keywords

Heuristics, Intuition, Product (mathematics), Selection (genetic algorithm), New product development

References

Cited by

Related papers