What drives mobile commerce?: An empirical evaluation of the revised technology acceptance model

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Summary

This study presents an extended technology acceptance model (TAM) that integrates innovation diffusion theory, perceived risk and cost into the TAM to investigate what determines user mobile commerce (MC) acceptance.

Type
article
Published
2005-07-01
Cited by
2,636
References
96

Keywords

Structural equation modeling, Confirmatory factor analysis, Technology acceptance model, Mobile commerce, Usability

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