Antecedents of B2C Channel Satisfaction and Preference: Validating e-Commerce Metrics
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Summary
Results of a study that measured consumer satisfaction with the EC channel through constructs prescribed by three established frameworks, namely the Technology Acceptance Model (TAM), Transaction Cost Analysis (TCA), and Service Quality (SERVQUAL) found that TAM components--perceived ease of use and usefulness--are important in forming consumer attitudes and satisfaction withThe EC channel.
- Type
- article
- Published
- 2002-09-01
- Cited by
- 1,350
- References
- 81
- OpenAlex
- https://openalex.org/W1972677436
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:35587230
Keywords
SERVQUAL, Channel (broadcasting), Preference, Business, Structural equation modeling
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- Extending the Technology Acceptance Model for Adoption of E-Shopping by Consumers in Turkey
- Abandoning the Online Shopping Cart before finalizing the purchase : influences form attitudes, subjective norms and internet experience : a study with contributions from the theory of reasoned action
- Understanding and predicting online purchase of products in a choice situation
- Model prihvaćanja tehnologije i putevi do online lojalnosti potrošača na tržištima u razvoju
- From Innovative I.S. Strategy to Customer Value: The Roles of Innovative Business Orientation, CIO Leadership and Organizational Climate
- The Effect of an IS Article's Structure on Its Impact
- MEDIATING EFFECTS OF BEHAVIORAL INTENTION BETWEEN 3G PREDICTORS AND SERVICE SATISFACTION
- An assessment tool for EGS performance quality and its impact on citizens’ obtained benefits: a citizen-centric e-government evaluation model
- Understanding the Antecedents and Consequences of E-Government Service Quality: An Empirical Investigation
- Service Augmentation and Customer Satisfaction: An Analysis of Cell Phone Services in Base-of-the-Pyramid Markets
- Beyond the "Mythical Centre": An Affirmative Post-Modern View of SERVQUAL Research in Information Systems
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- The role of trust in e-business: understanding the customer
- An Integrated Model for Customer Online Repurchase Intention
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