Context Effects at Encoding and Judgment in Consumption Settings: The Role of Cognitive Resources

Keywords

Context effect, Cognition, Psychology, Context (archaeology), Cognitive psychology

References

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• Assessing the Role of Contingency Awareness in Attitudinal Conditioning with Implications for Advertising ResearchChris T. Allen, Chris Janiszewski — 1989
• PsychologyMelissa Coolong-Chaffin, Mickey Crothers, J. Goodman — 1929

Cited by

• Nonconscious Influence of TV Sponsorship: Effects of Emotions on Implicit Attitude Toward the SponsorDidier Courbet — 2005
• Context is Everything: Facilitating Fit When New Products are AmbiguousTheodore J. Noseworthy — 2012
• The Role of Humor in the Persuasion of Individuals Varying in Need for CognitionMaggie Geuens, Patrick De Pelsmacker — 2002
• Uncovering the Coexistence of Assimilation and Contrast Effects in Hedonic SequencesTanuka Ghoshal, Eric Yorkston, Joseph C. Nunes — 2010
• Revue des Interactions Humaines MédiatiséesKhaldoun Zreik, Sylvie Leleu‐Merviel — 2009
• How should I think about it? Perceived suitability and the resolution of simultaneous conflicting preferencesSamuel Bond — 2007
• Hour-by-Hour Sales Impact of Mobile AdvertisingBradley J. Baker, Zheng Fang, Xueming Luo — 2014
• Contextual priming effects in the reception and evaluation of news eventsMariana Goya Martinez — 2013
• LA COMMUNICATION MEDIATIQUE : INTERACTIONS HUMAINES ET SOCIALES MEDIATISEESMarie-Pierre Fourquet-Courbet — 2010
• Les influences non conscientes de la publicité et de la communication marketing : Etat des recherches et nouvelles perspectives.Didier Courbet, Marie-Pierre Fourquet-Courbet — 2014
• Consumers & plant genomics : the positioning and acceptance of a new plant breeding practiceTim van den Heuvel — 2008
• The effectiveness of product placements: the influence of the likeability of the programmeIrene Roozen — 2008
• Les effets persuasifs de l'e-publicité perçue « sans conscience » en vision périphériqueDidier Courbet, Marc Vanhuele, Frédéric Lavigne — 2008
• Radical Product Innovation in the Dutch Food IndustryG.W. Ziggers — 2005
• The influence of previous decision on subsequent decisionJungkeun Kim — 2008
• Mobile Advertising: Does Location Based Advertising Work?Syagnik Banerjee, Ruby Roy Dholakia — 2008
• Violence in Music Videos: Examining Temporary Personality Effects on the Dark TriadJonathan Nauser — 2015
• Publicité sur Internet : que reste-t-il des mots, que reste-t-il des images, trois mois après en mémoire implicite ?Didier Courbet, Marie-Pierre Fourquet-Courbet, I. Julien — 2008
• Scents and Sensibility: When Do (In)Congruent Ambient Scents Influence Product Evaluations?Anick Bosmans — 2006
• Death-related publicity as informational advertising: evidence from the music industryLeif Brandes, Stephan Nüesch, Egon Franck — 2014

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