The Anatomy Of Market Creation: Insights From The Base Of The Pyramid
Explore this paper's citation graph
- Type
- dissertation
- Published
- 2010-10-20
- Cited by
- 5
- References
- 261
- OpenAlex
- https://openalex.org/W60669935
- Semantic Scholar
- https://api.semanticscholar.org/CorpusID:108195310
Keywords
Pyramid (geometry), Base (topology), Anatomy, Biology, Geometry
References
- The innovation value chain
- The Great Leap: Driving Innovation From the Base of the Pyramid
- From spare change to real change. The social sector as beta site for business innovation.
- Capitalism at the crossroads: the unlimited business opportunities in solving the world's most difficult problems
- Cocreating business's new social compact.
- Laboratory life. The social construction of scientific facts
- Eager sellers and stony buyers: understanding the psychology of new-product adoption.
- Banker to the Poor: Micro-Lending and the Battle against World Poverty
- The Fortune at the Bottom of the Pyramid: Eradicating Poverty through Profits
- The Great Disruption
- Information Resources
- Neuropolitics: Thinking, Culture, Speed
- Beyond Buzz: The Next Generation of Word-of-Mouth Marketing
- A Postcapitalist Politics
- Untapped: Creating Value in Underserved Markets
- Stir It Up: Lessons in Community Organizing and Advocacy
- Refashioning Futures: Criticism after Postcoloniality
- Contributions to industrial organization
- Project Management (4th edition)
- Crossing the Chasm: Marketing and selling high-tech products to mainstream customers (Преодоление разрыва: маркетинг и продажа высокотехнологичных товаров массовому потребителю)
Cited by
- Entrepreneurial Sensemaking: Building Novel Businesses In New Market Space
- Testing the BoP impact assessment framework through assessing socio-economic impact of a health care venture in Afghanistan
- The Role of Social Business in Environmental Protection through Poverty Alleviation
- Downside of corporate performance management practices in low-income markets
- A suitable woman: The coming-of-age of the ‘third world woman’ at the bottom of the pyramid: A critical engagement